GEM Electrical Services Inc.
Privacy Policy

Effective Date: June 10, 2026

1. Who We Are

GEM Electrical Services Inc. (“GEM Electrical”, “we”, “us”, or “our”) is committed to protecting the privacy of our residential, commercial, and industrial customers throughout Ontario.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, request a quote, engage our services, or otherwise interact with our business.

By using our website or engaging our services, you agree to the practices described in this Privacy Policy.

Legal Name: GEM Electrical Services Inc.
Address: 1-71 Craig St, Brantford, ON N3R 7H9
Website: https://gemelectrical.ca

We are subject to applicable Canadian privacy legislation, including the Personal Information Protection and Electronic Documents Act (PIPEDA).


2. Information We Collect

We collect personal information only as necessary to provide our services, operate our business, and maintain our website.


2.1 Information You Provide to Us

When you contact us, request a quote, schedule service, or become a customer, we may collect:

  • Name
  • Email address
  • Phone number
  • Mailing address
  • Service address
  • Business name and business contact information (for commercial clients)
  • Details about your electrical project or service request
  • Billing information and payment-related details

Payment card information may be processed by third-party payment providers and is not stored by GEM Electrical unless required for administrative or legal purposes.


2.2 Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Operating system
  • Device information
  • Approximate geographic location
  • Date and time of visits
  • Pages viewed
  • Referring websites
  • Website interactions and usage patterns

This information may be collected through cookies, analytics platforms, security tools, and similar technologies.


2.3 Analytics

We may use website analytics tools to better understand how visitors interact with our website.

These tools may collect information such as:

  • Pages visited
  • Time spent on pages
  • Navigation patterns
  • Referral sources
  • Browser and device information
  • Approximate geographic location

Analytics information helps us improve website performance, functionality, and user experience.


2.4 Information Received from Third Parties

We may receive information from:

  • Online review platforms
  • Social media platforms
  • Referral partners
  • Service providers
  • Contractors and subcontractors assisting with project delivery
  • Vendors who support our operations


3. How We Use Your Information

We use personal information for purposes including:

Providing Services

  • Preparing quotes and estimates
  • Scheduling appointments
  • Performing electrical installations, repairs, inspections, and maintenance
  • Delivering customer support

Communication

  • Responding to inquiries
  • Confirming appointments
  • Sending project updates
  • Providing service-related information

Business Operations

  • Processing payments
  • Managing invoices
  • Accounting and bookkeeping
  • Internal administration

Website Improvement

  • Monitoring website performance
  • Troubleshooting technical issues
  • Improving functionality and user experience

Safety and Compliance

  • Meeting legal, regulatory, insurance, and safety obligations
  • Complying with Electrical Safety Authority (ESA) requirements
  • Maintaining required business records

Protecting Our Business

  • Preventing fraud
  • Detecting security threats
  • Resolving disputes
  • Enforcing contractual agreements

We will only use personal information for purposes that a reasonable person would consider appropriate in the context of providing electrical contracting services.


4. Consent

We collect, use, and disclose personal information:

  • With your consent
  • When necessary to provide services you have requested
  • When required or permitted by law

Consent may be provided directly when you:

  • Submit a contact form
  • Request a quote
  • Contact us by phone or email
  • Engage our services

You may withdraw your consent at any time, subject to legal or contractual obligations. Withdrawal of consent may affect our ability to provide certain services.


5. How We Share Information

We do not sell personal information.

We may disclose personal information in the following circumstances:

Employees and Contractors

Information may be shared with employees, subcontractors, and contractors who require access to perform their duties.

Service Providers

We may share information with trusted third-party providers, including:

  • Website hosting providers
  • IT support providers
  • Payment processors
  • Accounting professionals
  • Cloud storage providers
  • Business software providers

These parties are required to protect personal information and use it only for authorized purposes.

Legal Requirements

We may disclose information where required by:

  • Applicable laws
  • Court orders
  • Government authorities
  • Regulatory agencies

Business Transactions

If GEM Electrical is involved in a merger, acquisition, restructuring, financing, or sale of assets, personal information may be transferred as part of the transaction, subject to appropriate privacy protections.


6. Data Retention and Security

We take reasonable physical, technical, and administrative measures to safeguard personal information.

These measures may include:

  • Restricted access to customer information
  • Secure password practices
  • Security monitoring tools
  • Secure website hosting
  • Data backup procedures

Personal information is retained only as long as necessary to:

  • Provide services
  • Meet legal obligations
  • Resolve disputes
  • Maintain business records

When information is no longer required, it is securely deleted, destroyed, or anonymized.

While we take reasonable precautions, no method of transmission over the Internet or electronic storage can be guaranteed to be completely secure.


7. Your Privacy Rights

Subject to applicable law, you may have the right to:

  • Access personal information we hold about you
  • Request corrections to inaccurate information
  • Withdraw consent for certain uses
  • Request deletion of personal information where legally permitted
  • Inquire about how your information is being used

To exercise these rights, please contact us using the information in Section 11.

If you are not satisfied with our response, you may contact:

Office of the Privacy Commissioner of Canada
https://www.priv.gc.ca

or

Information and Privacy Commissioner of Ontario
https://www.ipc.on.ca


8. Cookies and Similar Technologies

Our website may use cookies and similar technologies to:

  • Provide core website functionality
  • Improve website performance
  • Enhance user experience
  • Analyze website traffic
  • Maintain website security

You may disable cookies through your browser settings. Some website features may not function properly if cookies are disabled.

Website Forms and Spam Protection

When you submit a form through our website, information may be processed through automated spam detection and security services to help protect our website from fraudulent, malicious, or automated submissions.

Advertising and Analytics Tools

We may use analytics and advertising technologies such as Google Analytics or similar services to understand website usage and improve marketing performance.

Where required by law, we will obtain appropriate consent before deploying non-essential tracking technologies.


9. Embedded Content and Third-Party Websites

Our website may contain links to third-party websites, services, or platforms that are not operated by GEM Electrical.

Examples may include:

  • Google Maps
  • Facebook
  • Instagram
  • LinkedIn
  • YouTube
  • Online review platforms

We are not responsible for the privacy practices of third-party websites and encourage you to review their privacy policies before providing personal information.

Embedded Content

Pages on our website may include embedded content from third-party services such as maps, videos, social media feeds, and other content.

Embedded content behaves as though you have visited the third-party website directly and may collect information about your interaction with that content according to the third party’s own privacy practices.


10. Children’s Privacy

Our website and services are intended for adults and business customers. We do not knowingly collect personal information from children under the age of 13.

If we become aware that information from a child has been collected without appropriate consent, we will take reasonable steps to remove that information.


11. Contact Us

If you have questions about this Privacy Policy, wish to access your personal information, request corrections, withdraw consent, or make a privacy-related complaint, please contact us:

GEM Electrical Services Inc.
1-71 Craig St
Brantford, ON N3R 7H9

Phone: 519-752-5989
Email: admin@gemelectrical.ca


12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, legal obligations, technology, or website functionality.

Any updates will be posted on this page with a revised Effective Date.

We encourage visitors to review this Privacy Policy periodically to stay informed about how we protect personal information.